One of my very favourite projects while at Porter, this was a series of four touch-enabled screens (about 5′ tall each) tied together by a large print wrap, installed in our gate area at YOW. There wasn’t really a commercial objective for this project given its location, so it was 100% brand lift and my brief was, to paraphrase, “Make something fun for people to play with”. Over the course of a full year I made 10-15 pieces of creative that included throwing snowballs, fireworks, having a bird land on your finger(s), and helping our mascot Mr. Porter jump into a pond.
If you’re browsing using Chrome or a touch-screen device, you can try some of them here (but be forewarned I didn’t build any compatibility in so it may not work for you!):
A few months after the initial launch, a CSR took this photo for me of an absolute mob of kids playing with it, which felt incredible!
