Prodigy Retail is a retail construction company. They’re responsible for some of the amazing retail store interiors (they’ve done storefronts for Gucci, Adidas, Best Buy, and loads of other places) that you’ll see when you’re shopping.
For this magazine ad, we wanted to bring an element of class and art to construction, in the same way that Prodigy rolls out some very refined storefronts. My idea was to spoof classic jewelry ads, showing that choosing Prodigy for your retail space is akin to giving a beautiful diamond ring to a lover.
Work done at Blowfish Creative.